Me2day Updates: Dara

Translation: "It’s been a while since leader got back to eat something dinner^^v Is it ok being so cold outside? She said, “Ah! Yea, because I will put on gloves!^^” Leader…Tada! She came out in these gloves! As well~ sexy~!!! But why so cute?!? so sexy!!!"

Translation: "Oohehehehe!!!! Black dongsaeng’s new track, ‘Cry’~ I saw the music video!!! Kya~ Cool +.+ My dongsaeng is like that.. hahaha!!! *About her being the older sister.*!? Anyway, why are my dongsaeng friends all so good looking! ^.^" 

Photos: 2NE1 Me2day

Translation: AA-CHAN

Behind the scenes for 2NE1’s 11st CF

The ladies of 2NE1 have been endorsing online shopping mall 11st for quite some time now and last weekend they released a new CF for 11st to open 2011.

Because the CF was such a hit, 11st released a special making of / behind the scenes video for the Commercial Film. Check out how Sandara Park filmed the sun scene and the girls having fun in front of the green screen below.

Source: Allkpop

YG fandom suffers internal conflict due to Yang Hyun Suk’s favoritism for 2NE1

YG Entertainment’s fandom has been suffering internal troubles due to a fan division between Big Bang and 2NE1 fans.

Many Big Bang fans have recently been voicing their disappointment due to their belief that YG’s head man, Yang Hyun Suk, is “favoring 2NE1” over Big Bang. The internal conflict originated from when YG did not approve of and boycotted the selection process of the ‘Best Popular Song‘ award at the KBS ‘2010 Music Festival’ on December 30th, which resulted in GD&TOP being unable to perform on KBS2′s ‘Music Bank.’

On various community sites for Big Bang, fans have voiced out, “2NE1, a group that underwent the most active promotions last year out of YG artists, didn’t have the confidence to win the ‘Best Popular Song’ award, which is why they decided to not attend the show, no? This only resulted in G-Dragon and T.O.P being burdened by the resulting damages. Why does Yang Hyun Suk CEO only favor 2NE1?”

Yang Hyun Suk then wrote an entry on their official YGLIFE blog on December 30th, in what seemed to be a conscious reaction from this backlash. He stated, “The reason why YG decided to reduce broadcast schedules was for the consideration of the artists. 2NE1, for example, must wake up at 2 AM to prepare their hair and make up for their early morning broadcast rehearsal; if they have another schedule the day before, they would be going to the broadcasting building with barely any sleep.”

However, this statement only enflamed the Big Bang fandom. Fans have expressed, “You can take care of 2NE1 in whichever way you like, just let the Big Bang members have more broadcasting time,” and “Yang Hyun Suk has a tendency to only take care of artists who are doing well.”

The general viewpoint of these Big Bang fans is that, just like with the subsiding promotions of Se7en, Gummy, and 1TYM, Big Bang’s promotions has been pushed aside in favor of 2NE1’s.

Source: Sports Seoul & Allkpop

YGE’s CEO explains why he encourages sub-unit and solo activities

YG Entertainment’s CEO, Yang Hyun Suk, recently sat down for an interview with Osen and shared his opinion on why some idol groups disband.

The CEO was asked about why groups like Big Bang and 2NE1 present sub-units; this led to a lengthy response regarding why he feels sub-unit activities should be encouraged. 2NE1 and Big Bang have both led a solo/sub-unit boom last year with their individual activities, such as CL & Minzy and GD&TOP.

Yang stated, “We let the Big Bang members go solo in order for them to better focus on Big Bang itself. I’d like for Big Bang and 2NE1 to become groups that stay together for a long time.  A lot of groups disband when their five or seven year contracts come to an end, and the reason is almost always the differences in musical opinion between each of the members.”

He continued, “It’s something that I experienced myself while working as a member of Seo Taiji and Kids.  In order to solve such problems, I let all of the Big Bang members work as solo artists or sub-units in order to release as much of their musical creativity as they desired.  After going through that process, they come back to the group with better focus, and nurture a stronger affection towards the group. 2NE1 is the same.”

When asked about why his groups do not appear on variety show programs, Yang answered, “The reason we minimize their variety appearances is because we care for our artists.  If it’s a stage that’s perfected in every aspect and truly cares for the artist, there’s no reason we would reject the opportunity.”

He concluded, “If we became a company that succumbed to the requests of broadcast companies and stressed the importance of building relationships with related representatives, it would have been easier for us, but we are lasting as long as we can by having a different mindset from others.”

Source + Photos: Allkpop & Osen via Naver

2NE1's performance from the “SEOUL TOKYO MUSIC FESTIVAL 2010″

In the absence of a new ‘Inkigayo‘ episode on January 2nd, SBS opted to broadcast the ‘SEOUL TOKYO MUSIC FESTIVAL 2010‘ instead.

A total of 10 K-Pop teams including the likes of Big Bang, 2NE1, KARA, 4minute, F.T. Island, CNBLUE, Brown Eyed Girls, U-KISS, Rainbow, and Teen Top convened at Tokyo’s Saitama Super Arena back in November 3rd for the ‘SEOUL TOKYO MUSIC FESTIVAL 2010′.

Around 15,000 fans attended the concert which was hosted by Park Jung Min, Daesung, and Park Gyuri. A collaborative effort between SBS and Japan’s TBS, it was organized to celebrate SBS’s 20th anniversary, in addition to promoting Korean singers attempting to enter the Japanese market.

Check out the 2NE1's concert performance below!

“Inkigayo” will return to regular programming on January 9th.

Source: Allkpop

2NE1's Greeting - Happy New Year!

Video: YGLKazy

Dara's first me2day entry for 2011!

Translation: "Yoohoo! Happy New Year~!!! ^.^ Greeting the new year today with a lot of senior and junior singers! Here’s to everyone being happy and healthy! Sleep well! Good night! ^.^"

Photo: 2NE1 Me2day

Translation: AA-CHAN